Work that works.
We strive to make work that’s smart, effective and beautifully executed. Judging by the number of awards we’ve won and the client accolades we’ve received, we’re doing a pretty good job.
To spread the word about the state of Michigan’s new security app, we relied on an important truth—people love their devices. Deeply.
How do you get teens to pay attention to an important, potentially life-saving message? You hijack their eyeballs with a humorous, attention-grabbing social media campaign.
When our long-time client, Sawyer Home & Garden Center, was ready for a new outdoor campaign, we came through with flying colors.
Veterans Affairs offices around the state had a problem—not enough veterans were coming in for help. We developed the We Get Vets, We Help Vets campaign to let veterans know that no one knows them better than their local VA office, and no one is better at getting them the benefits they’ve earned.
The closer you look, the better the work gets.
Take a look at a few of our recent case studies and see for yourself how great work gets great results.
A New Career Path
AGC of Michigan
The Challenge: Try to convince young people to change their lives and consider a career in the skilled trades. The Solution: Out-of-the-box thinking that got the job done.
About Last Night
Kent County Health Dept
Can you go out for a night of drinking that doesn’t result in an uncomfortable conversation About Last Night? This campaign used a smile to remind everyone that you can.
The Dirt On Weed
Berrien County Health Dept
To convince three different audiences (pregnant and nursing mothers, parents of teens, and marijuana users) about the dangers of pot, we came through by delivering the Dirt on Weed.
Work that moves people.
Cornerstone Alliance asked us to create a campaign that would encourage people to move to Southwest Michigan. Our concept, Vacay Every Day, came from the sentiment we heard from people who work and live in the area—that calling Southwest Michigan “home” feels like being on vacation every day.
After four years of working with the Library of Michigan, our relationship continues to grow. Developing branding, marketing, educational resources and more, we’ve turned our clients at the Library into some of our biggest fans.
With the amount of gambling growing within the state by leaps and bounds, Southwest Michigan Behavioral Health needed to get the word out—betting can be fun, but you need to be careful. This attention-getting campaign did just that.