Option 1 Credit Union

“King Media has done an excellent job in building, launching and growing the Option 1 Brand. King Media’s suggestions on radio and television ad content have been very useful and the production contacts that you made on our behalf have proven to be outstanding. Your professional skill in maximizing our exposure from our modest budget has been nothing short of amazing.

It wasn’t just the ad placement in college football’s most anticipated regular season game, in the season finale of American Idol and at the commercial break lead in to the announcement
of the winner on the season finale of Survivor, but the fact that you brought all of this off well below rate card pricing.”

— Michael S. Forman
VP of Business Development, Option 1 Credit Union

Option 1 Credit Union selected King Media to enhance their brand through media strategies and with a stylish, modern design. To begin, King Media developed Option 1’s brand standards, including color palatte, graphic elements, photgraphic style and logo development. King Media then developed a comprehensive collateral package for Option 1, which included a pocket folder with inserts, brochures and a CD-ROM. King Media then maximized the return on investment of the media campaigns by utilizing the strong media relationships developed as a Michigan-based agency.