MSU: College of Music

“I highly recommend King Media to my communications colleagues at Michigan State. Earlier this year I had the pleasure of working with their team on the College of Music annual metrics report…a complex document full of charts and graphs designed to provide a snapshot of our key statistics to university administrators. King Media listened carefully to my needs, asked all the right questions, and then transformed the data into a visually compelling booklet that captures the spirit of the college.
They met deadlines without fail, kept me informed throughout the process, kept well within my budget and were fun to work with. I can’t say enough good things about King Media’s project management skills and design work. It was a terrific experience from start to finish, and the end result earned raves from my dean and the college’s national leadership council. I will definitely be working with them again on future advertising, marketing and design projects.”

— Kris Tetens, APR
Director of Communications, College of Music

The College of Music approached King Media to produce a concise, informational report on the College’s accomplishments during the 2009 academic year. The report was to consist of eight categories of metrics designed to demonstrate the College’s mission; student quality and diversity, classroom involvement, scholarship support, external grant funding, development, outreach efforts and global involvement.

The College was looking for a report that would not only present the information clearly, but also engage the audience and convey the energy and passion of the College. The College also required a fast turnaround; the complete report had the be presented to MSU’s Provost and the Dean of the College of Music within two business days.

King Media incorporated succinct infographics with quality images and powerful text excerpts to create a piece that showcased the accomplishments of the College of Music in an impactful way. We translated the data and statistics into digestible charts and graphs that displayed information in visual, easy-to-understand ways. The use of color, high-quality images and graphic elements highlighted the information and created a visually stunning, cohesive piece.

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