“King Media did an outstanding job in creating a brand identity for my health and fitness club. Their talented team did everything, from developing the name — Conquest Health and Fitness — to the website, mobile site, logo, grand opening, public relations, TV, radio, outdoor, print and updating the facility. They handled it all — on time and within budget. I couldn’t have done it without them.”
— Andre Hutson
Owner, Conquest Health & Fitness
Working with former Michigan State University basketball star Andre Hutson to aid him in opening his own fitness center was the highlight of our summer. Mr. Hutson approached King Media with the idea of re-branding an existing gym and throwing a Grand Opening event at the end of the summer. We had a lot of work to do in a few short months!
King Media developed the new name of his facility, creating a brand complete with color palettes, collateral and signage, and executed that brand for Mr. Hutson across a variety of platforms and mediums.
We developed a new website, renovated his facility to match his new brand, garnered co-branding opportunities for him with local organizations, developed creative to promote the new fitness center across mediums such as television and outdoor, helped him plan and prepare for his Grand Opening event, and encouraged media to attend the event and provide news coverage and other earned media.The Grand Opening event was a huge success and Mr. Hutson has seen more than 400 new members since. King Media is proud to see this local business thrive after a summer of hard work developing and promoting his brand!